Five Streaming Video Predictions for 2016

In this article you will find some information on the 5 following points about Streaming video

  • Free ad-supported video viewing (AVOD) will continue its meteoric growth, but consumers will retaliate against poor advertising experiences.
  • YouTube and Facebook will continue to square off, and it will probably result in a split decision.
  • Cord-cutting and cable unbundling will increase, making the “skinny bundle” an increasingly attractive option.
  • The subscription video on demand (SVOD) wars are just beginning, ushering in a new disruptive, hypercompetitive era.
  • Media companies will become data and tech companies in order to survive and thrive.

Sourced through Scoop.it from: recode.net

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