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Five Streaming Video Predictions for 2016
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In this article you will find some information on the 5 following points about Streaming video
- Free ad-supported video viewing (AVOD) will continue its meteoric growth, but consumers will retaliate against poor advertising experiences.
- YouTube and Facebook will continue to square off, and it will probably result in a split decision.
- Cord-cutting and cable unbundling will increase, making the “skinny bundle” an increasingly attractive option.
- The subscription video on demand (SVOD) wars are just beginning, ushering in a new disruptive, hypercompetitive era.
- Media companies will become data and tech companies in order to survive and thrive.
Sourced through Scoop.it from: recode.net
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